LYNCA FACTORY SHOP celebrates excellence with top honours at the 20th Cleaver Awards, further empowering the Midvaal community through impactful partnerships and an unwavering commitment to quality.
14 January 2025, Midvaal:The LYNCA FACTORY SHOP, part of South Africa’s leading supplier of high-quality Pork products, LYNCA MEATS, has earned the prestigious Industry National Consumer Favourite Award at the 20th Cleaver Awards. This accolade recognises the shop’s excellence in delivering premium Pork and other products, highlighting its dedication to quality, sustainability, and innovation within the butchery industry.
Earlier in 2024, the LYNCA FACTORY SHOP also received the Reader’s Choice Best of the Vaal Award for Best Butchery in the Vaal Triangle, a testament to its exceptional products and commitment to customer satisfaction.
Alderman Peter Teixeira, Executive Mayor of the Midvaal Local Municipality, expressed pride in these achievements: “LYNCA MEATS’ and the LYNCA FACTORY SHOP’s recognition at the Cleaver Awards and the Best of the Vaal Awards reflect their remarkable contribution to the meat industry and the Midvaal community. As a municipality, we are proud to call them one of our close stakeholders. Their consistent support for social upliftment initiatives and community engagement underscores their role as a valued partner in building a better Midvaal.”
A Commitment to Excellence and Community
The Cleaver Awards, regarded as the gold standard in South Africa’s meat industry, honour top-tier meat producers and retailers. Winning the Industry National Consumer Favourite Award reinforces the LYNCA MEATS’s position as a leader in delivering superior Pork products to consumers.
Brent Fairlie, CEO of LYNCA MEATS, credited the team’s hard work and passion for these accomplishments: “These awards are a tribute to the dedication and craftsmanship of our entire team. At LYNCA MEATS we strive to provide South Africans with the highest quality Pork products while remaining deeply committed to the communities we serve. We are humbled by this recognition and inspired to continue raising the bar.”
These accolades reflect the trust that consumers place in LYNCA MEATS and its ability to consistently deliver excellence in product quality and service.
Partnering for Progress in the Midvaal
Beyond its business achievements, the LYNCA MEATS has cemented its place as a vital contributor to the Midvaal community through active involvement in local initiatives. Its partnership with the Midvaal Local Municipality has been instrumental in driving social development and addressing key challenges such as poverty and youth empowerment.
The Spread the Love initiative, a monthly programme designed to provide food assistance to impoverished families, has been a cornerstone of the company’s community efforts. Teixeira praised the initiative, stating: “LYNCA MEATS’ collaboration in the Spread the Love initiative has ensured that families facing hardships could temporarily set aside their worries about food security. Their generosity and commitment to the community are truly commendable.”
Additionally, the LYNCA MEATS played a key role in the success of the Midvaal Youth Summit, where its support helped create opportunities for young people to connect, learn, and grow. Teixeira highlighted the significance of this partnership: “LYNCA MEATS’ involvement in the Youth Summit demonstrated their commitment to empowering the next generation. Their support helped ensure the event was a platform for meaningful dialogue, skill-building, and hope for our youth.”
Looking ahead, the mayor expressed excitement about the ongoing collaboration:
“As we continue working together, I am confident that LYNCA MEATS will remain integral to our mission to uplift the Midvaal community. Their dedication to both their craft and the people they serve sets an inspiring example for other businesses in our region.”
Looking Ahead
The LYNCA MEATS remains committed to not only delivering premium Pork products but also driving positive change in the communities it serves. As the shop continues to grow and innovate, it looks forward to strengthening partnerships and contributing to the prosperity of the Midvaal region.
Brent Fairlie echoed this optimism: “We are excited about the future and the opportunities ahead. These awards are a reminder of what we can achieve when we stay true to our values, and we look forward to many more milestones with our customers and community.”
For more information about LYNCA MEATS and the award-winning LYNCA FACTORY SHOP, visit www.lyncameats.co.za.
